A crucial part of any sign-up process for communicating with and educating your patients is acquiring their email addresses. The good news is that there are hospitals across the country that have mastered this procedure, and the rest of us can learn from their example.

Congratulations – your company won an award! That’s great, of course, but are you actually turning that win into increased business? Here are 15 tips on leveraging your award:

We all know how much pressure hospitals are under to improve patient outcomes and reduce costs. One solution may be to improve the connection that hospitals have with their patients. Our latest white paper is all about what it takes to implement an engaging e-communications program and the litany of benefits this kind of program can provide, including significant cost savings, a boost in HCAHPS scores and enhanced staff productivity.

Yesterday, the American College of Physicians and the Federation of State Medical Boards issued new, more comprehensive guidance and best practices for appropriate conduct for physicians using digital media in care. Follow our guidelines below to make sure you’re doing it right.

After we win an award, we want to spread the news right away! Here’s the checklist we follow:

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